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The ECA aims at promoting a better understanding of the licensed land-based casino industry and raising awareness on its positive impact on societies in Europe. The “Did You Know?” campaign, launched in May 2019 on the ECA's main social media channels, is the first initiative of its kind undertaken by the Association. Based on the figures and findings of the first-ever comprehensive economic impact study of the industry in Europe, the campaign consists of several key messages and factsheets, that are now available for download. The campaign has sought to dispel some of the myths surrounding the casino industry, tackling several issues including compliance, anti-money laundering and the industry’s economic contribution to wider society. The campaign obtained a great echo with articles features in the trade media, available here and here

To download the key messages, please click here. The factsheets are available here.

 

 

 

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